I wrote the following for healthcare CEOs suggesting that they may want to sponsor a
caregiver to go on Caribbean conference / cruise next January. In fact, anyone who wants to start a
campaign for a deserving caregiver can do so following a template that I started and which you can modify.
I want to tell you about a special event I am hosting that your organization may be interested in participating. I will be hosting the Caregiver Smile Cruise to the Caribbean next January 13 where attendees will experience a bucket-list vacation, gain knowledge, create new friendships, and deepen relationships with other family members and older loved ones.
Here’s my pitch. It’s simple. I’d like you to send a deserving family caregiver and the person they care for on this cruise/conference. The value to them – immeasurable. The value to your organization – immense. Here’s why.
Caregivers comprise 29% of the U.S. population, 66 million people who control 85% of the buying decisions. Seventy-percent are women; 25 percent are Millennials. Six out of ten caregivers are in the workforce and 40% to 70% of family caregivers have clinically significant symptoms of depression. Caregivers often neglect their own health and well-being. In addition to health consequences, caregivers suffer financially. Seventy percent of working caregivers suffer work-related difficulties due to their dual caregiving roles. Ten million caregivers over 50 lose an estimated $3 trillion in lost wages, pensions, retirement funds and benefits.
Caregivers need a break. Chances are you know someone who can benefit. I’d like you to consider hosting a family caregiver recognition event in your community. The event can culminate in an awards ceremony and a grand prize award of the cruise. You can utilize the media and your employees to surface heroic family caregiver stories that creates publicity before, during and after the event. I can help you plan it as I travel the U.S. speaking at these types of events.
Another option to consider is to start a funding campaign for a deserving individual or couple using this template. Interested in being a sponsor? You can contact me about opportunities to support caregivers as well.
Caregivers need to recharge and need to smile. The dreary winter will have hit the U.S. But they can escape it. We will travel to Half Moon Cay, the Bahamas; Grand Turk, Turks and Caicos Islands; Amber Cove, Dominican Republic; Bonaire, Netherlands; Curacao, Netherlands and Oranjestad, Aruba.
Caregiver Cruise – A Non-Threatening Environment to Discuss Important Family Issues
Someone may just be seeing the signs that mom or dad needs care or are new to caregiving. Chances are they did not prepare for it. Because typically, aging around the world happens in a crisis. The cruise provides a perfect setting for a family reunion. Families can have fun and learn about the issues ahead and plan for them together. In fact, everyone will learn something about how to prepare for their own aging too. It’s a great way to discuss important issues in a relaxed, supportive atmosphere.
Caregiver Cruise – Meet New Friends in a Mutual Support Group
Because this is a cruise dedicated to family caregivers, attendees will meet others going through what they are going through. Even former caregivers, like myself, will be around to lend an ear and a shoulder.
We have assembled an A-Team of professionals. Check out our faculty.
I am passionate about older folks and helping people prepare for aging sooner in life so that they can “rock it” in their older years. This cruise is a great way to begin.
Won’t you join me? www.theagingexperience.com/caregivercruise.