Gifts for Seniors: Live Custom Concerts. Endorsed by Teepa Snow!

Many in the aging services professions are aware of the power of music in healing and particularly with dementia patients. Many patients can remember and sing songs even in advanced stages, long after they’ve stopped recognizing names and faces. Dementia care homes often use music as recreation, since it brings patients pleasure. There’s growing evidence that listening to music can also help stimulate seemingly lost memories and even help maintain some cognitive functioning. That is exactly why Glen Campbell came to life when he took the stage during his farewell tour, after being diagnosed with Alzheimer’s!

In an Alzheimer’s Association newsletter, John Carpenter, founder of the world-renowned Rebecca Center for Music Therapy in New York, shared that music helps stimulate communication and memory skills. Listening to live music and being involved in live music-making experiences empowers people to emerge from the isolation imposed by dementia or simply from loneliness. People who are connected this way are less depressed, more likely to engage in other meaningful activities, and less likely to be given anti-psychotic medications for their symptoms.

Another study has shown that the mental acuity of Alzheimer’s patients who regularly sang over a four month period rose sharply. And still another study revealed that nursing home residents with dementia who often get agitated can benefit from internet video chat that enables residents to both see as well as hear others while reducing agitation.

A study of adults with early memory loss found that practice of meditation or music listening showed significant improvements in memory & cognitive function. And yet another study showed that personalized music therapy may help decrease antipsychotic use and improve dementia symptoms in individuals with dementia.

Need more evidence? Look here.

Imagine This

Imagine designing a completely customized live music program that is delivered one to one to your client or older adult friend or relative. Imagine sparking very specific memories based on the songs that they choose. Then add a relaxed conversation where we can call attention to a birthday, a milestone, or anything that would make your loved one perk up.

Hard to Reach Until Now

There are settings where it is hard to bring live music into such as to home health patients, hospice at home clients or shut-in elders. Or for that matter who ever receives a custom concert designed just for them?

I fell into a mission for elders when I started performing in nursing homes some 20+ years ago. A professionally-trained singer, I have literally performed thousands of concerts in senior living. I know how to connect with older adults.

I am extending my reach by streaming live concerts over the Internet that can be viewed on smart TVs, computers, and mobile devices.
These concerts can be for groups or customized for individuals.

In addition, I offer customized DVDs and CDs in addition to the live concert or separately that make great gifts.

Schedule It

      1. A home health or a hospice company identifies people that could benefit from their very own one-on-one customized concert from Anthony. Likewise, a family caregiver, child or grandchild can gift a concert to a loved one.
      2. Having given thousands of live performances in senior centers, skilled nursing, assisted living and independent living, I have a huge repertoire of songs to choose from and know how to engage seniors. Listen to me here. See me here.
      3. Working with the person or their family, you provide an idea of the types of music or specific songs that this person would like to hear. Concerts are 30 minutes long so about 10 songs.
      4. When ready, go to: https://doodle.com/anthonycirilloconcerts. Select two 30-minute date and time options.When completing the description, tell Anthony who the concert is for, a little bit about the person, and the songs styles or specific songs you would like to hear.
      5. Anthony will schedule the concert. You will receive a confirmation with further instructions.
Way to Involve the Community and Foster Inter-generational Bonds

A staff member does not necessarily need to be the person viewing the concert with a client. Work with local schools and have students adopt home-bound elders. They can visit for an hour, watch the concert, and then talk about it.

Key Marketing Strategy

One of the best ways to spread positive word of mouth and generate referrals is to give something away. These concerts are an ideal venue for just that. You will be providing clients and their families an invaluable, thoughtful and customized experience that they will tell others about. And what a great gift for a parent or grandparent, one in which you can participate in directly.

Just ask Tom Simms, RN, CHPN, Hospice and Eldercare Consultant, “Who doesn’t like to get something for nothing?  Giving away goods or services to promote a brand and to boost sales of related products or features is a proven strategy which has been wildly successful in attracting new customers and encouraging customer loyalty for those who employ this marketing method.  The ‘Concert At Home’ concept brings much needed service to a very special customer base.”

Ready?

Go here and pick your dates.

Go here if you want to hear a sample of Anthony’s singing.

Want to speak with Anthony about this directly. Contact him.