Vitals is a health care site that helps consumers find and analyze physicians. They have a helpful e-book that is worthwhile. It helps set the stage for using their online tools for physician selection. Actually there is so much information available through Vitals and other sites that consumers face information overload that actually helps feed into something I blogged about earlier regarding how consumers choose their physician. A recent study showed that consumers find their primary care physician through word of mouth from family and friends and then find their specialists through their primary care physician. To the extent Vitals and others can aid word of mouth the better. But you need to be the judge and weigh the information carefully.