I have to admit this caught my attention. A German firm contacted me about their initiative to raise awareness of the carbon emissions resulting from the use of the internet – specifically of blogs. A blog with 15,000 visits a month they say has yearly carbon dioxide emissions of 8lb. To neutralize these emissions they have created “My blog is carbon neutral” buttons so bloggers can demonstrate that they care about the environment and the carbon footprint of their blogs.
So how do they actually neutralize your blog’s carbon footprint? They are planting trees in cooperation with the Arbor Day Foundation in Plumas National Forest in Northern California. For every participating blog they plant a tree. One blog – one tree.